The European Union’s General Data Protection Regulation (GDPR) is beginning to give community bankers in the US headaches; the law applies to all companies processing and holding data of people who reside in the EU; if a EU citizen visits your website you could be subject to the law; community banks are starting to enlist legal help to better understand how they can protect themselves from steep penalties. Source.
The implementation of GDPR is around the corner as it starts in May across Europe, while most of the regulations will benefit robo advisors the compliance costs could rise significantly; users will be able to ask for all data related to them and all data a rival adviser might have on them, getting this done correctly and efficiently will take time; the customer benefits are high, startups on the other hand might end up getting a lot more costs then anticipated. Source.
Banks have begun to implement new technologies to help verify who the customer is, though the new GDPR rules in Europe could complicate usage; the General Data Protection Regulation, which will restrict how companies collect and store data, allows for customers to ask for their data to be removed and non compliance results in huge fines; banks have started to slowly add new technology but they are still figuring out where to limit storage; new companies are trying to sell services into bank that allow them to collect information but store it in a certain way to be compliant; with new technology being developed so rapidly, governments need to ensure they keep up with innovation and clearly tell the market how to comply. Source.