MoneyLion Testing Out Augmented Reality

MoneyLion’s new feature is called Grow Your Stack; will help customers see a visual representation of their account balance as ‘cash’ over the real world; the feature will leverage iOS 11’s ARKit technology; Tim Hong, Chief Marketing Officer at MoneyLion stated, “If I write that you spent $350 on coffee as text, versus if I show you that in terms of a [visual] stack, you may be more likely to change your habits,” he said. “Not everyone learns in the traditional way.” Source