Sponsored content is a type of promotional media that's paid for by an advertiser but created and shared by a publisher. This type of content is most engaging when you sponsor a publisher that targets your core audience and already discusses topics that align with your brand.
Research shows that people remember branded content twice as long as they remember a traditional advertisement.
Instead of thinking they just saw an advertisement, audiences should come away from sponsored content feeling like they've learned something interesting. This works to serve your company and the news publication's readership.
Fintech Nexus contracts sponsored content articles to professional, experienced journalists comfortable in the fintech space. This approach ensures maximum readability and SEO rankings for each article.
What you get
A professionally written and edited article with a minimum of 500 words.
Two proof and approval rounds for errors or clarification. The writer and editor will drive article style and voice to maximize readership appeal and SEO strength.
A featured image of your choice, for example, your logo, team, workplace, or product photos.
Headshots of your sources quoted in the article.
Promotion of the article on our social media channels, which feature more than 42,000 followers.
Evergreen archive URL.