How PIX became a LatAm payments phenomenon in just one year

In little more than a year, the digital payments system PIX has gone viral in Brazil. Not only has it become a preferred payment method in everyday lives for citizens, but it has also been a recurring theme for memes among Brazilians.

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  • John K. White

    John has been in communications since graduating from Creative Communications at Red River College Polytechnic in Winnipeg in 1992. He launched one of Canada's first digital-only local news sites called Winnipeg First in 2007, which led to digital editor postings with the Winnipeg Free Press and Edmonton Journal. In 2012 he joined Bankless Times as managing editor, later becoming president and CEO. He and the Bankless Media co-founders completed a sale and exit in August 2021.