Fintech Awareness Among UK Consumers Low

80 percent of UK consumers were unaware of the term fintech; a new study by the Telegraph shows that fintech knowledge and adoption is surprisingly low; even larger name brands like Funding Circle, Atom Bank and Nutmeg were not known to most surveyed consumers; the results point to an uphill climb by industry participants. Source.

  • Todd Anderson

    Todd is the host of PitchIt: the fintech startups podcast, a weekly interview show featuring emerging fintech founders and leading venture capitalists. He is responsible for leading the content team which covers fintech through daily & weekly email newsletters, editorial, virtual events, and in-person conferences. He has been covering fintech, banking, and venture capital for more than 15 years, including speaking regularly at industry events.