ConsenSys Launches CarbonX

CarbonX is a peer to peer personal carbon trading company; it was formed in a joint venture between ConsenSys and a co-founding group which includes Don and Alex Tapscott who authored the book Blockchain Revolution: How the Technology Behind Bitcoin is Changing Money, Business and the World; according to Blockchain Daily News, “The company plans to purchase carbon credits, or invest in reduction projects, and re-cast the offsets as ERC20 tokens on an Ethereum-based blockchain, then distribute them through an open-loop style loyalty rewards program.” Source