Most bank customers never think about how a bank’s technology works and what it means for their financial lives; core banking technology drives everything at a bank and with digital becoming more important by the day banks have started to exposure updating these core systems; there are a few ways you can tell if a bank has started to update their core banking technology; if you start receiving tailored banking promotions then you know your bank is beginning to use data in a new way where they can push products that speak to your financial situation; seamless experience between different channels, having a phone conversation with a banker which then leads to an online experience where it feels like a continuation of your conversation; the differences between fintech startup services and apps is almost negligible, accessing all of your financial accounts in one place for example would prove your bank is innovating; banks and fintechs are racing each other to provide the best services possible, whoever wins that race it is clear that the customer will benefit the most. Forbes
With efforts in many different areas of the team, she helps manage, organize and execute digital and event content. She works with webinars, podcasts, social media along with managing the hundreds of speakers that attend our conferences.
Emily was a part of the Zimmerman Advertising Program at the University of South Florida. She graduated in 2019 receiving a Bachelor of Science in Business Advertising.